E-commerce development for businesses selling parts, maintenance plans, install kits, and bookable add-ons — Shopify or WooCommerce, scoped to how you actually sell and service customers.
If you sell filters, maintenance plans, merch, or install kits online, your store has to work on phones and stay maintainable. Shoppers abandon slow checkout, confusing shipping rules, and product pages that don't match what your crew actually installs.
Icebreaker builds e-commerce on the platform that fits your business — not whichever stack an agency prefers. WooCommerce on WordPress when marketing, blog, and shop should share one site. Shopify when product is the business and you need checkout, apps, and operations out of the box.
We handle theme customization, collection architecture, payments, tax, shipping, and analytics on the funnel steps that matter — so you know what sells, not just total revenue. Each platform has a dedicated service page with full scope and timelines.
We match the right CMS to how your team actually works, not the other way around.
Shopify wins on checkout speed, app ecosystem, and catalog operations. We customize themes, build collection architecture, configure payments and shipping, and connect analytics so you know revenue by product.
WooCommerce fits when your service pages, blog, and SEO should share one WordPress stack. We build Elementor storefronts, configure subscriptions and bundles, and connect orders to your existing CRMs.
Four issues that hurt online sales for trades selling parts, plans, and add-on services.
Most homeowners browse on phones. Clunky checkout and tiny form fields kill completed orders.
SKUs, descriptions, and photos don't reflect what techs actually sell on site — so support calls replace self-serve orders.
Orders sit in the shop while job data lives elsewhere. No single view of customer history.
Teams pick Shopify when they needed WordPress — or run WooCommerce when product complexity demands Shopify apps and checkout.
Platform recommendation — Shopify vs WooCommerce scoped to your catalog, team, and marketing site needs
Branded storefront — product, collection, and cart templates aligned to how customers buy on mobile
Payments, tax & shipping — Stripe, PayPal, local tax rules, and shipping zones configured correctly
Subscriptions & bundles — maintenance plans, filter kits, and recurring revenue when it fits the model
Launch analytics — conversion tracking on add-to-cart, checkout, and purchase events
A sample of websites and brands we've built for clients — each project links to the full case study.
We only take on a limited number of new clients each month. Fill out the short form below and we'll let you know if you're a good fit — no pressure, no obligation.
WooCommerce fits WordPress-first businesses selling parts or plans alongside a service site. Shopify fits product-first brands that need cleaner checkout and app ecosystem. See our Shopify Development and WooCommerce Development pages for platform-specific scope.
Yes — we connect orders and customer data to common CRMs and field tools when integrations are in scope.
Simple stores often launch in 3–5 weeks. Larger catalogs, subscriptions, or custom checkout logic take longer — quoted after discovery on the platform-specific service page.
Yes — UX audits, checkout improvements, and full rebuilds on Shopify or WooCommerce when the current store hurts conversions.
